Savvy Sales

Stratevative™ has delivered sales support training to varied organizations, from small start-up businesses to large organizations that rely heavily on a massive sales force. We create solutions for our clients that span the spectrum of sales development: individual coaching in sales techniques; immersion training at an academy level; and annual conference design and delivery.

We approach sales organizations at three levels, each requiring different development needs:

• Salespeople need skills to help them deliver on promise of needs – solution selling – the skills which help build relationships from sales call to sales call and guide customers and prospects through the sales cycle. This requires understanding clients’ market strategy, business issues, personal needs and future directions; the technical and financial buyers; as well as negotiating and closing skills.
• Sales managers are responsible for developing the individuals on their teams to make sure that they will be capable of achieving and maintaining the desired customer relationships. Managers need collaborative coaching skills and support tools to properly assess and develop their people on an ongoing basis. They also need to motivate, problem-solve, and strategize with their teams to build trust and build savvy sales performance.
• Sales directors need to look closely at the organization’s processes for creating and deepening relationships with customers and ensure that they are defined and communicated. They should also be in alignment with the kinds of relationships desired. These directors are also responsible for supporting sales managers in their development of sales teams, territories and account strategies.